The market for logo designs is a rather competitive one indeed. Various logo design firms offer a myriad of design packages to fulfill different customer needs and budgets.
With so many options to pick from, the question on most people's minds is how much should one pay for a decent corporate logo design.
All in all, logo design price ranges from as little as $30 to thousands of dollars. Obviously the more you fork out the more extras you will receive. But to assist you in deciding which logo design price would better fit your needs, take a look at the breakdown below.
Below $100 Logo
These custom logo designs may be cheap but the good design quality has astonished many. Needless to say some homework is needed to make certain you get the best company logo designers at this price bracket. This range is better suited for clients who want their logo designs fast with very little interaction on a very limited budget.
$100 - $1000 Range
If you have a bit of spare change and a little time, you can afford to employ logo designers who are more service oriented. The logo creation quality is comparable to the logos in the sub $100 logo design price bracket. However, they present a more personal approach when dealing with customers. They gladly take the time to speak to clients about their needs.
$1000 - $5000 Range
Traditional company logo designers usually charge this rate for their services. They spend a good amount of time looking to get as much relevant info as possible before developing a logo. Their analysis of your company, competitors,merchandise and target markets would enable them to advise you on what image you should adopt. I would suggest this category to anyone who might be able to it. The chances of the company logo designs being of greater quality than those in the first two categories is quite likely plus you get valuable advice to boot.
$5000 and Above
This category befits those who aim to launch branding campaigns. Branding agencies create logos as part of a corporate identity development exercise. Each and every logo is presented together with a thick blueprint that would normally contain the logo rationale, logo dimensions and logo usage requirements. These additions does wonders to the perceived quality of the logos. This option is favorably suited for large firms who can spend on branding and rebranding themselves and their merchandise.
Before you make up your mind, it is always best to take a bit of time and examine what you really need. If you are just starting your business, chances are that you would be on a very restricted budget. It is not unusual to opt for an affordable logo designer provided you do a little bit of groundwork. Visit logo design sites and have a look at their logo samples. If they can deliver what you need at this period of time for a figure that would not stretch finances, then it could be an option you should really give some thought to.
Dave Kilmanrock has been in the advertising industry for more than 15 years. He has written and co-written various articles on branding. He believes you should always opt for the logo design price that offers the best value for money.
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